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The Power of Visual Branding

8/12/2016

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Visual branding is crucial to any business because it helps tell a story. Our brains are wired to visually recognize images and colors which affects us physically and emotionally. So how can a yoga studio take their brand to the next level?

Custom activewear, water bottles, yoga straps, and towels are just some of the products you can offer your loyal yogis. They can easily identify themselves with your studio and feel proud to practice with you.

Our passion is partnering with studios to develop custom activewear and accessories. We want your brand to tell a story. Here are four primary ways custom activewear can help increase your brand awareness.

1. EVOKE EMOTION
Individuals have a connection with their studio. They identify themselves with physical spaces, classes, and community of instructors and friends.

2. DESIGN A CONVERSATION PIECE
Your studio is an environment of motion. People’s eyes are typically drawn toward movement and color. Design a signature line that captures attention.

3. CREATE A BUZZ
People love to share visual content. Imagine yogis wearing a tank or leggings branded with your studio logo in class, around town, or while traveling, creating awareness for you.

4. BE MEMORABLE
Make your brand unforgettable. Reach new audiences that may have never considered your studio until they saw your logo on quality activewear. Be one of a kind with your own line.

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